Benji Coetzee, Founder and CEO of EmptyTrips, runs her business from Cube Workspace Bryanston. With a strong background in management consulting largely focusing on industrial sectors, Benji saw a gap in the market and started EmptyTrips in 2016, launching in 2017.
In South Africa transport costs amount to ~ R500bn a year, however vehicles often return empty, increasing costs and reducing efficiencies. Therefore, filling spaces to placesTM for less is what EmptyTrips aims to do.
EmptyTrips is Africa’s first smart transport marketplaceTM offering an open Trip ExchangeTM.
Via their integrated systems paired with smart algorithms they better match demand and supply for transport across Africa. EmptyTrips connects cities, businesses and products by its easy to use (free) platform. EmptyTrips’ innovative approach pulls together a vetted network of carriers and strategic partnerships ensuring peace of mind.